Overnight Blowout
Creative Director of Brand Development, Talent Guidance, Campaign Development, and Content Creation for Socials and Web at Matter Media Group, 2023
Overnight Blowout is a revolutionary product dedicated to transforming the way you style your hair while prioritizing its health and vitality. Inspired by a viral DIY hack, our visionary Founder, Yesenia Hipolito, embarked on a mission to create a product that would allow you to achieve stunning hair easily without causing damage.
